"I have no special talent. I am only passionately curious."

– Albert Einstein

I  Creative

 

Developing insight based  brand strategies and positioning over the course of the 'brand experience' is a passion of mine, that and... coffee.

I Focus On:

Identity & Brand Development

Brand Strategy & Positioning

Insight Development

Concept Development

Experiential Design (Physical and Digital)

I Worked Here:

FleishmanHillard (Current)

Discovery Communications

Maker Media

Future plc

Ziff Davis

I Collaborated with:

300FeetOut

Blondies' Bar & No Grill

Edelman Digital

Shan Gao (Fine Artist)

Guthy-Renker

IPSEN

Jmaverick

Melanie Clarke

National Geographic Channel / NatGeo Wild

Nitro PDF

Pottery Barn

Prozan 2008 Campaign

Reflect True Custom Beauty

Stearns Consulting

Team Henderson Inc.

Role

VP/ Creative Director,
Western Region

 

Creative lead for western region. Develop, extend and pitch creative solutions for new and existing clients.

 

 

Deliverables

Brand Strategy, Development & Design

Concept Development

Campaign Development (Marketing, Advertising, Social)

Creative/ Art Direction On Set (Video & Still Photography)

Environmental Design

Web  Design

App Design

Video Production

Motion Graphics

Print Design & Collateral

Infographics & Iconogrphy

Clients

Abbot

Abbvie

AT&T

Bayer

Better Than Cash Alliance

Bumble Bee

BMW

Cadillac

EA

Lennar Homes

Mirassou Vineyards

PG&E

Ross

Safeway

Salesforce

United Cranberry Co-Op

US Potato Board

Visa

YP

Accolades & Such

Silver Anvil Award
of Excellence Winner

PRSA | June 2013

Branding and launch campaign for public service agency, The Better Than Cash Alliance: Shifting the World from Cash to Electronic Payments.

Role

Shows

Accolades & Such

Associate Creative Director

 

Creative lead for the ID Network and creative support for Velocity Network at Discovery Communication's internal advertising agency.

 

 

Deliverables

Campaign Concept Development & Execution

Online Ads (Rich Media, Flash & Static)

Out of Home Ads (Billboards, Bus Shelters/ Wraps, etc.)

Marketing Stunt Concept Development

Title Treatments

Art Direct Shoots

Develop Key Art

Web Design

App Design

Print Design

Investigation Discovery Network

Behind Mansion Walls

Big Law

Disappeared

Fatal Encounters

Homicide Hunter

Who the 'BLEEP' Did I Marry!?!

Dark Minds

Nightmare Next Door

Injustice Files

Nothing Personal

Scorned

Sins & Secrets

The Woman Who Wasn't There

IDAddicts.com

FindTheDisappeared.com

 

 

Velocity Network

Cafe Racer

Chasing Classic Cars

Inside West Coast Customs

Network Launch Support Materials

Silver Addy Award

DC Addy Awards | 2012

FindTheDisappeared.com

 

 

Silver Addy Award

DC Addy Awards | 2012

IDExFiles.com

Role

Creative Director

 

Creative lead for Maker Media, which has helped to jump start the "Maker Movement", which is transforming innovation, culture and education.

 

Deliverables

Quarterly Magazine

Website Design

Event Support Materials

Marketing Materials (Print & Digital)

Graphics Packages for Video

App Development

Brand Development

Focus Areas

Corporate Communications

Marketing Materials

Event Support

Magazine Design

Online Property Design Oversight

eComm

Accolades & Such

Developed Brand Strategy

to consolidate components of MAKE under the unified brand Maker Media, developing creative around how that brand would express itself via; Event, eComm, Online, App, Video and Traditional Print.

Role

Group Art Director

 

Creative lead for Future Plus, the custom media agency of Future plc.  Developed creative, targeted solutions for branded content across multiple media platforms.  Focus areas included; videogames, film, music, crafting and technology.

 

Deliverables

Publication Design

Website Design

Event Support Materials

App Development

Brand Development

Clients

PC Gamer

Best Buy

Blizzard

Circuit City

Coats & Clark

IDG

Kmart

Microsoft

Nvidia

Paul Reed Smith Guitars

Reseach in Motion

Sprint

Toys R Us

Ubisoft

Accolades & Such

American Graphic Design Award

Editorial Design @Gamer Magazine

GDUSA | 2010

Client: Best Buy

 

 

American Graphic Design Award

Editorial Design Nvision Magazine

GDUSA | 2010

Client: Nvidia

 

 

30 Most Notable Launches of 2010

Knitting Today! and @Gamer Magazine(s)

 

 

Eddie Award, Silver

Consumer, Enthusiasts/Hobbyists,
Full Issue  World of Warcraft Official Magazine, March 2010

Eddiw & Ozzie Award | 2010

Client: Blizzard Entertainment

 

 

Eddie Award, Bronze

Custom, Circulation less than 6 times a year, Single Article – PRS Signature, “White Hot”, May 2010

Eddiw & Ozzie Award | 2010

Client: Paul Reed Smith Guitars

 

 

Pearl "Gold" Award

Best Launch or Relaunch – Guide 2 Gaming Digital Magazine

Custom Publishing Council | 2008

Client: Best Buy