"I have no special talent.  I am only passionately curious."

– Albert Einstein

Creative Strategist & Designer

I am a designer, strategist and manager. I know the business of creative and how to drive creativity. I believe in the no assholes rule. Collaboration is king. Kerning, narrative flow and fuzzy research keep me up at night.

 

I work with amazing partners to develop kick-ass creative that impacts business. I keep it measurable. Whether online, offline, or blended reality, my goal is to increase brand love by developing solutions that compel people to engage, share and return.

My Focus

Department Building

Creative Strategy

Brand Positioning

Insight Development

Concept Development

Experiential Design

Executive Creative Director //  J. Walter Thompson

 

Office co-lead & Executive Creative Director for J. Walter Thompson San Francisco. Role includes building an effective creative & strategy team with a focus on digital, social and experiential/ shopper outputs, leading creative development, overseeing strategy, building client relationships and supporting new business efforts.

Accounts

Adobe

Gruppo Campari

Juna Ventures

Nestle

Treasury Wine Estates

 

Deliverables

Business Development

Client Relationship Management

Team Development & Management

Strategic Development (Omni-channel)

Creative Oversight

Concept Development

Campaign Development (ATL/ BTL/ TTL)

Innovation (Product/ Channel)

Experiential Design (In-store/ Events)

Design & Copy Direction

UX/UI Design (Online/ Apps)

Art Direct Shoots

Print Design

Event Design

SVP & Partner, Creative & Content // FleishmanHillard

 

Creative and content strategy lead, based in San Francisco. Provides oversight and direction for transmedia & social led campaigns. Additionally, provides highest level strategic counsel/ input to client and account team(s). Drives and participates in new business efforts, both regional and global.

Deliverables

Creative Strategy, Development & Design

Concept Development

Campaign Development

Creative/ Art Direction On Set

Environmental Design

UX/ UI Design

Video Production

Motion Graphics

Print Design & Collateral

Data Visualization Packages

Accounts

Abbvie

Abbott

Arrow

Avaya

Bayer

Better Than Cash Alliance

BMW

EA

FireEye

GoPro

Google

Kaiser Permanente

Levi's

PG&E

Ross

Safeway

Samsung

Salesforce

U.S. Olympic Committee

Visa

Associate Creative Director // Discovery Communications

 

Creative lead for the Investigation Discovery Network, a sub-brand of Discovery Channel, also provided creative support for Velocity Network at Discovery Communication’s internal advertising agency.

Deliverables

Campaign Concept Development & Execution

Online Ads

Out of Home Ads

Marketing Stunt Concept Development

Title Treatments

Art Direct Shoots

Develop Key Art

UX/UI Design

App Design

Print Design

Investigation Discovery Network

Behind Mansion Walls

Disappeared

Fatal Encounters

Homicide Hunter

Who the 'BLEEP' Did I Marry!?!

Dark Minds

Nightmare Next Door

Injustice Files

Nothing Personal

Scorned

Sins & Secrets

FindTheDisappeared.com

 

Velocity Network

Cafe Racer

Chasing Classic Cars

Inside West Coast Customs

Creative Director // Maker Media

 

Creative lead for Maker Media, which has helped to jump start the "Maker Movement", which is transforming innovation, culture and education.

Deliverables

Quarterly Magazine

Website Design

Event Support Materials

Marketing Materials (Print & Digital)

Graphics Packages for Video

Brand Development

Corporate Communications

Marketing Materials

Event Support

Magazine Design

Online Property Design Oversight

UX/UI Design

Art Direct Shoots

App Development

Print Design

Event Design

Group Art Director // Future plc.

 

Creative lead for Future Plus, the custom media agency of Future plc.  Developed creative, targeted solutions for branded content across multiple media platforms.  Focus areas included; video games, film, music, crafting and technology.

Deliverables

Publication Design

Website Design

Event Support Materials

Marketing Materials

App Development

Brand Development

Magazine Design

Online Property Design Oversight

UX/UI Design

Art Direct Shoots

App Development

Print Design

Event Design

Partners

PC Gamer

Best Buy

Blizzard

Circuit City

Coats & Clark

IDG

Kmart

Microsoft

Nvidia

Paul Reed Smith Guitars

Reseach in Motion

Sprint

Toys R Us

Ubisoft