“I believe that the future of business transformation is powered by creativity.”

@kidisgoat // social handle

 

If you have any questions or comments give me a shout. Feel free to follow my adventures and obsessions but if you want to keep it strictly professional, feel free to network with me.

 

Cheers!

MY BACKGROUND

 

Sean DallasKidd is a business savvy creative leader with more than 15 years of experience— designing business transformation solutions for industry leaders like Visa, Treasury Wine Estates, EA, Discovery and others.

 

DallasKidd’s foundation comes from the world of publishing, a place where “content is king” and communities form around brands that have a strong editorial message and sense of purpose. That background has helped to shape his approach to storytelling today; helping brands define their story and creatively communicating that narrative to their audience(s).

 

MY APPROACH

 

DallasKidd’s editorial approach allows him to focus on developing a compelling brand narrative. He believes that being narrative 1st allows for a more holistic, platform agnostic approach, which leads to deeper brand engagement. He believes that the key to converting target audiences into brand advocates lies in getting the right message, to the right people at the right time and on the right channel— be it digital or IRL. He believes that by identifying the shared space between what’s authentic to the brand and “courageous acts that appeal” is how brands will find success going forward.

 

Although DallasKidd has amassed numerous awards throughout his career, what he values most is the business success it has brought to his brand partners and the storytelling opportunities to creative collaborators. These two outcomes can only happen through the cultivation of trust, empathy and understanding of and for the business. This passion and interest is something that DallasKidd brings to each partnership and to the studio everyday.

“Trust is built on being interested

in your clients business.”

SELECT CLIENT PARTNERS

“Creative communications is

the future of agency.”

Strategy

Brand Strategy

Comms Strategy

Content Strategy

Social Strategy

 

CAPABILITIES

Creative

Brand Identity

Campaigns

Product Development

Social and Digital

Film/ Video

Design and UX

Print and Outdoor

Experiential

Transformation

Consultancy

Business Storyline

Mission as Culture

Brand in Action

AWARDS

Doing great work with fantastic people is always a win.
But let’s be honest, it’s always nice when you get
a nod from the industry.

2018

Reggie Awards

Super Reggie, Best in Show

Client: Treasury Wine Estates

Brand: 19 Crimes

Project: Infamous Tasting

 

Content Marketing, Silver

Client: Treasury Wine Estates

Brand: 19 Crimes

Project: Confessing Labels

 

Creativity & Innovation, Gold

Client: Treasury Wine Estates

Brand: 19 Crimes

Project: Confessing Labels

 

Retailer Specific, Bronze

Client: Treasury Wine Estates

Brand: 19 Crimes

Project: Infamous Tasting

 

Shopper Marketing, Gold

Client: Treasury Wine Estates

Brand: 19 Crimes

Project: Infamous Tasting

 

Social Media, Bronze

Client: Treasury Wine Estates

Brand: 19 Crimes

Project: #InfamousInk

 

The Caples Awards

Innovation, Bronze

Client: Treasury Wine Estates

Brand: Living Wine Labels

Project: App Development

 

The One Show

Branded Entertainment: Experiential – Augmented Reality, Merit

Client: Treasury Wine Estates

Brand: 19 Crimes

Project: Confessing Labels

 

Webby Awards

Technical Achievement, Honoree

Client: Treasury Wine Estates

Brand: 19 Crimes

Project: Confessing Labels

 

 

2017

Sabre Awards

Employee Program, Silver Sabre

Client: FleishmanHillard

Brand: FleishmanHillard

Project: #FH4Inclusion

 

2016

Silver Anvil Awards

Marketing, Business to Business, Silver Anvil

Client: Avaya

Brand: Avaya

Project: Translating Tech

 

PR Week

Business to Business Campaign of the Year, Honorable Mention

Client: Avaya

Brand: Avaya

Project: Translating Tech

 

Ad Age

The BtoB Best Award, Online Campaign (websites, microsites)

Client: Avaya

Brand: Avaya

Project: Translating Tech

 

North American
Excellence Awards

Telecommunications, Winner

Client: Avaya

Brand: Avaya

Project: Translating Tech

 

Content Marketing, Finalist

Client: Avaya

Brand: Avaya

Project: Translating Tech

 

Finance, Finalist

Client: Visa

Brand: Visa

Project: Chip Ready

 

 

2015

Silver Anvil Awards

Social Media: Business to Business, Bronze Anvil

Client: Avaya

Brand: Avaya

Project: Office Offenders

 

Shorty Awards

Honorable Mention:
Best in Technology

Client: Avaya

Brand: Avaya

Project: Office Offenders

 

 

2014

Medical Marketing
& Media Awards

Best Use of PR, Gold

Client: Abbvie

Brand: Abbvie

Project: Uncover Your Confidence

 

Gold Quill Awards

Advocacy Communication, Merit

Client: Abbvie

Brand: Abbvie

Project: Uncover Your Confidence

2013

Silver Anvil Awards

Award of Excellence: Public Service, Silver Anvil

Client: Visa

Brand: Better Than Cash Alliance

Project: Branding & Launch

 

 

2012

Addy Awards

DC Addy Awards, Silver

Client: Discovery

Brand: Investigation Discovery Network

Project: FindTheDisappeared.com

 

DC Addy Awards, Silver

Client: Discovery

Brand: Investigation Discovery Network

Project: IDExFiles.com

 

 

2010

Mr Magazine.com

30 Most Notable Launches of 2010

 

@Gamer Magazine

Client: Best Buy

Brand: @Gamer Magazine

Project: Branding & Launch

 

Knitting Today! Magazine

Client: Coats & Clarke

Brand: Knitting Today!

Project: Branding & Launch

 

American Graphic Design Award

Editorial Design

Client: Best Buy

Brand: @Gamer Magazine

Project: Branding & Launch

 

Editorial Design

Client: Nvidia

Brand: Nvidia Magazine

Project: Branding & Launch

 

Eddie & Ozzie Awards

Editorial Design:
Single Article, Bronze

Client: Paul Reed Smith Guitars

Brand: PRS Signature Magazine

Project: “White Hot” Article

 

Editorial Design:
Full Issue, Silver

Client: Blizzard Entertainment

Brand: World of Warcraft

Project: World of Warcraft Official Magazine

 

 

2008

Custom Publishing
Council Awards

Editorial Design:
Pearl Gold Award

Client: Best Buy

Brand: Guide 2 Gaming Digital Magazine

Project: Branding & Launch

 

A B O U T   M E

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T H E   W O R K

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