“I believe that the future of business transformation is powered by creativity.”
@kidisgoat // social handle
If you have any questions or comments give me a shout. Feel free to follow my adventures and obsessions but if you want to keep it strictly professional, feel free to network with me.
Cheers!
MY BACKGROUND
Sean DallasKidd is a business savvy creative leader with more than 15 years of experience— designing business transformation solutions for industry leaders like Visa, Treasury Wine Estates, EA, Discovery and others.
DallasKidd’s foundation comes from the world of publishing, a place where “content is king” and communities form around brands that have a strong editorial message and sense of purpose. That background has helped to shape his approach to storytelling today; helping brands define their story and creatively communicating that narrative to their audience(s).
MY APPROACH
DallasKidd’s editorial approach allows him to focus on developing a compelling brand narrative. He believes that being narrative 1st allows for a more holistic, platform agnostic approach, which leads to deeper brand engagement. He believes that the key to converting target audiences into brand advocates lies in getting the right message, to the right people at the right time and on the right channel— be it digital or IRL. He believes that by identifying the shared space between what’s authentic to the brand and “courageous acts that appeal” is how brands will find success going forward.
Although DallasKidd has amassed numerous awards throughout his career, what he values most is the business success it has brought to his brand partners and the storytelling opportunities to creative collaborators. These two outcomes can only happen through the cultivation of trust, empathy and understanding of and for the business. This passion and interest is something that DallasKidd brings to each partnership and to the studio everyday.
“Trust is built on being interested
in your clients business.”
SELECT CLIENT PARTNERS
“Creative communications is
the future of agency.”
Strategy
Brand Strategy
Comms Strategy
Content Strategy
Social Strategy
CAPABILITIES
Creative
Brand Identity
Campaigns
Product Development
Social and Digital
Film/ Video
Design and UX
Print and Outdoor
Experiential
Transformation
Consultancy
Business Storyline
Mission as Culture
Brand in Action
AWARDS
Doing great work with fantastic people is always a win.
But let’s be honest, it’s always nice when you get
a nod from the industry.
2018
Clio Awards
Digital/ Mobile, Bronze
Client: Treasury Wine Estates
Brand: 19 Crimes
Project: Confessing Labels
Project Isaac by AdWeek
VR/AR Invention
Client: Treasury Wine Estates
Brand: 19 Crimes
Project: Confessing Labels
The Caples Awards
Innovation, Bronze
Client: Treasury Wine Estates
Brand: Living Wine Labels
Project: App Development
The One Show
Branded Entertainment: Experiential – Augmented Reality, Merit
Client: Treasury Wine Estates
Brand: 19 Crimes
Project: Confessing Labels
Webby Awards
Technical Achievement, Honoree
Client: Treasury Wine Estates
Brand: 19 Crimes
Project: Confessing Labels
Reggie Awards
Super Reggie, Best in Show
Client: Treasury Wine Estates
Brand: 19 Crimes
Project: Infamous Tasting
Content Marketing, Silver
Client: Treasury Wine Estates
Brand: 19 Crimes
Project: Confessing Labels
Creativity & Innovation, Gold
Client: Treasury Wine Estates
Brand: 19 Crimes
Project: Confessing Labels
Retailer Specific, Bronze
Client: Treasury Wine Estates
Brand: 19 Crimes
Project: Infamous Tasting
Shopper Marketing, Gold
Client: Treasury Wine Estates
Brand: 19 Crimes
Project: Infamous Tasting
Social Media, Bronze
Client: Treasury Wine Estates
Brand: 19 Crimes
Project: #InfamousInk
2017
Sabre Awards
Employee Program, Silver Sabre
Client: FleishmanHillard
Brand: FleishmanHillard
Project: #FH4Inclusion
2016
Silver Anvil Awards
Marketing, Business to Business, Silver Anvil
Client: Avaya
Brand: Avaya
Project: Translating Tech
PR Week
Business to Business Campaign of the Year, Honorable Mention
Client: Avaya
Brand: Avaya
Project: Translating Tech
Ad Age
The BtoB Best Award, Online Campaign (websites, microsites)
Client: Avaya
Brand: Avaya
Project: Translating Tech
North American
Excellence Awards
Telecommunications, Winner
Client: Avaya
Brand: Avaya
Project: Translating Tech
Content Marketing, Finalist
Client: Avaya
Brand: Avaya
Project: Translating Tech
Finance, Finalist
Client: Visa
Brand: Visa
Project: Chip Ready
2015
Silver Anvil Awards
Social Media: Business to Business, Bronze Anvil
Client: Avaya
Brand: Avaya
Project: Office Offenders
Shorty Awards
Honorable Mention:
Best in Technology
Client: Avaya
Brand: Avaya
Project: Office Offenders
2014
Medical Marketing
& Media Awards
Best Use of PR, Gold
Client: Abbvie
Brand: Abbvie
Project: Uncover Your Confidence
Gold Quill Awards
Advocacy Communication, Merit
Client: Abbvie
Brand: Abbvie
Project: Uncover Your Confidence
2013
Silver Anvil Awards
Award of Excellence: Public Service, Silver Anvil
Client: Visa
Brand: Better Than Cash Alliance
Project: Branding & Launch
2012
Addy Awards
DC Addy Awards, Silver
Client: Discovery
Brand: Investigation Discovery Network
Project: FindTheDisappeared.com
DC Addy Awards, Silver
Client: Discovery
Brand: Investigation Discovery Network
Project: IDExFiles.com
2010
Mr Magazine.com
30 Most Notable Launches of 2010
@Gamer Magazine
Client: Best Buy
Brand: @Gamer Magazine
Project: Branding & Launch
Knitting Today! Magazine
Client: Coats & Clarke
Brand: Knitting Today!
Project: Branding & Launch
American Graphic Design Award
Editorial Design
Client: Best Buy
Brand: @Gamer Magazine
Project: Branding & Launch
Editorial Design
Client: Nvidia
Brand: Nvidia Magazine
Project: Branding & Launch
Eddie & Ozzie Awards
Editorial Design:
Single Article, Bronze
Client: Paul Reed Smith Guitars
Brand: PRS Signature Magazine
Project: “White Hot” Article
Editorial Design:
Full Issue, Silver
Client: Blizzard Entertainment
Brand: World of Warcraft
Project: World of Warcraft Official Magazine
2008
Custom Publishing
Council Awards
Editorial Design:
Pearl Gold Award
Client: Best Buy
Brand: Guide 2 Gaming Digital Magazine
Project: Branding & Launch