#FH4Inclusion 70th Anniversary Initiative

Client: FleishmanHillard

OVERVIEW

In 2016, I helped to lead a task force to develop and launch FH4Inclusion as commemoration of FleishmanHillard’s 70th anniversary, with the goal of uniting colleagues across its global network to take action in their own way, toward the singular cause of social inclusion. Throughout the year, FleishmanHillard identied non-profits, charities and organizations that champion social inclusion and encouraged employees to donate their time and talent. While offices had the freedom to blaze their own trails by selecting local organizations and determining an action plan to assist, many projects followed a few key themes such as providing access to food and shelter to under-served people, preparing disadvantaged teens, women and minorities for college or a career, advocating for LGBTQ equality and supporting refugees' and migrants' rights.

 

The program was so successful that FleishmanHillard announced that the program will continue to go forward for years to come.

 

RESULTS

• 60+ partner organizations impacted globally
• $2.2 million investment of volunteering & pro bono services
• 900+ working days of volunteering & pro bono service

 

AWARDS

Sabre Awards // PR Agency Employee Program // Silver

CASE STUDY